The International Society of Marketing (ISM) is pleased to announce the second year of the LHBS Societal Impact Award, sponsored by the Leon Hess Business School (LHBS) of Monmouth University, West Long Branch, New Jersey.
Societal impact refers to how a business school’s mission and strategic plan guide actions that positively influence society – at local, regional, national, or international levels (AACSB Business Accreditation Standards, 2020). This competition strives to recognize and honor outstanding research and case studies from faculty and students who have demonstrated excellence in the area of societal impact.
Paper submissions will be evaluated through a double-blind review process conducted by the LHBS Societal Impact Award Committee and external reviewers. Please note that making a submission indicates your intent to register for and attend the conference if selected as a finalist. A finalist who cannot accept the award in person will not be recognized at the ISM Spring conference. The LHBS Societal Impact Award Committee will have the right to recognize another qualified finalist to fill the vacant place.
At the 2023 MBAA/ISM Spring Conference in Chicago, finalists were selected based on the ratings and comments received from reviewers. The finalists made presentations of their research paper during the LHBS Societal Impact track/session held at the Spring 2023 Conference. A panel of judges made the selection of the winner and two runners-up at the session. LHBS will award a plaque and a monetary prize of $1,000 to the award winner and a plaque and a monetary prize of $500 each to the two runners-up. In addition, ISM provided the registration fees, two-night hotel stay at the conference hotel for the award winner, and registration fees for the two runners-up for the 2024 ISM Spring Conference. The awardees were recognized at the ISM 2023 Spring Conference breakfast/brunch on Friday March 24, 2023.
